PageRank Sculpting: Stop Leaking PageRank

19 Mar, 2009  |  Written by  |  under SEO

Working today on a client site that had a couple of PageRank issues, I once again ran A1 Website Analyzer, and found a couple of interesting problems. Just let it scan the site, then click ‘Analyze website’ and ‘External’ to see how much on-site link love is headed off-site:

pr-leak

On this particular site, each page links to a customer support portal hosted by SalesForce.com. So by not using rel=”nofollow”, we’re sending all that tasty link juice to SalesForce. No good!

The way this link was set up, we were leaking as much PageRank to SalesForce as we send to our own 2nd-level pages.  Fixing this should help significantly.

The other problem is that the home page has lower on-site PageRank than other pages, but the solution for that will have to wait for another day.

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