16 Sep, 2010  |  Written by  |  under SEO

(There’s an updated version of this article as of 12/19/2010.)

If you have a page about “basketball drills”, shouldn’t it include these words?


What if it didn’t?  How would you find that out quickly?

SEOmoz recently announced (and then corrected the stats for) a new tool in their labs called the “LDA Tool“.  The tool basically takes a search phrase and a page and tells you how much they relate topically.

Unfortunately, it’s not very clear from that report what topics it identifies or what you can do to improve your page’s score. In this post I’ll show you how to just that, and and give you a new LDA Optimization Tool I wrote to make it easy.

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